b'Employers have to learn how to use new technology to their advantage. Companies need to get involved and start reinforcing their own brand and attributes through apps and blogs and social media. Start using this tech to help position the company to its best advantage. Its an opportunity, not a negative.Ellowyn Nadeau, Chair of the WCA board and instructor in the Department of Civil Engineering at RRC PolytechlowynNadeauhasauniqueand even some with manage-perspective from both sides ofmentskills.Understanding the equation, including whathow they can leverage experi-new recruits can do better toence at that first job interview preparethemselvesforget- ishuge,Nadeauadds.DoViana Roong & Sheetmetal Ltd. is a progressive roong, ting hired. your research about the com- waterproong and restoration company who has successfully The opportunity to grow apanyyouwanttojoin,andcompleted thousands ofprojects over the past37 years. career is very important withbe presentable and articulate. our younger people, NadeauStudentscaneasilyhighlightOur services include all types of roong, sheetmetal and siding,says.Itssafetosaytheytransferableskillsandpointcaulking work, waterproong and more.come to the table more awarethem out to possible employ-of advancement, even thoughers.Skillsdevelopedoutside theymightrealizetheyreoftheconstructionindustry startingoutonthelowestcan be just as valuable as ones rung on the ladder. They havedeveloped within.high expectations, which is aAndwhatdoemployers good thing. need to do differently?Itsimportanttoremem- Companiessimplyhave ber that many young studentsto realize that our young peo-intheconstructionmanage- ple are much more connected ment program come from a va- tofriendsandtheoutside74 Advance Road, Toronto|416.763.2664|vianaroong.comriety of backgrounds, alreadyworld through social media, equippedwithexperienceinNadeausays.Someofthis areas such as customer service,negativityandresentment ORN THE ONLY SOURCE FOR PROFESSIONAL ICI ROOFING CONTRACTORS IN ONTARIO ONTARIO ROOFING NEWSISSUE 3 202219'