b'Inside the OIRCA Big Changes Afoot at the CRCABy Don Marks, Executive Director, OIRCAO nAugust26,2025,theCanadianRoofingContractorsAssociation(CRCA)an- The following values were identified as significant moving forward:nounced the hiring of a new executive director. On September 2, Mr. Paul Forgues as- countability;Acsumed his new role to lead the national association from their headquarters in Ottawa. Integrity;Mr. Forguess arrival at the CRCA was indeed quite timely as the association was embark-Quality;ing on a strategic planning process beginning with meetings in Winnipeg on September 8 and Collaboration; and9. Central to this planning process was the inclusion of provincial roofing associations to help define the future direction of the organization.Leadership.Each provincial roofing association sent their chief executive officer to join the CRCAOf course, a strategic plan would not be complete without reassessing the organizations vi-Board of Directors and Mr. Forgues in Winnipeg. Warren Wilson of the Ingersoll Group wassion and mission. The following are CRCAs new statements:hired to facilitate the process.Vision: To improve the image and quality of roofing in Canada.The outcome of the work recognized four key result areas: Mission: CRCA unites Canadas roofing industry to promote best practices and excel-Strengthen national-provincial collaboration and member engagement;lence in roofing construction.Support workforce development and industry sustainability through provincial as-The new strategic plan will require membership approval, and once received, the final piece sociations;Elevate national technical and policy influence; and to the puzzle will be the establishment of an operational plan to implement the new directionEnhance organizational capacity and governance. of the association. 24ONTARIO ROOFING NEWSISSUE 3 2025 THE ONLY SOURCE FOR PROFESSIONAL ICI ROOFING CONTRACTORS IN ONTARIO ORN'