b'Membership News Insurance Notes Technical ArticleInternational Leak DetectionLiability Insurance CostThe Art and Science of Marks its 20th Anniversary inControl Revisited Snow Mitigation on Metal North America Page 15 RooftopsPage 10 Page 18Putting COVID in the Rearview MirrorSpeculation these days is focused on what the new normal will be for industries as vaccine programs around the world move people past the worst of the COVID pandemic. The construction industry in Canada, and specifically Ontario, is part of this speculation process as experts try to predict what the post-COVID industry will look like and how the industry will changePage 12Roofing WeekNational Roofing Week 2021Rising above expectations By Matthew BradfordT heCanadianRoofingI was delighted to hear that the ContractorsAssociationssecondannualNationalRoofing (CRCA)NationalRoofingWeekwasanevenbiggersuccess Week returned for its sophomorethanlastyear,commentsDon year this June, inviting roofing in- Marks,ExecutiveDirectorofthe dustry members across Canada toOIRCA. Roofing has never been raise the profile of their compa- consideredoneoftheglamorous nies and industry over a five-dayconstruction trades, but when you social media campaign. look at something like a photo of The campaign ran from Juneour members re-roofing the Rogers 7-11, 2021 and saw an uptick inCentre in Toronto, you get an ap-participation for its second year.preciationforthehigh-techskills Accordingtoitsorganizersatassociatedwiththemodern-day the CRCA, nearly a third (30 per cent) of its membership took partroofing industry.in some capacity, representing a considerable uptick from the 20Raising a Profileper cent of those who joined inCanadasNationalRoofing during its inaugural year in 2020. Weekwasheldatthesametime Ourmembershipreallyas the National Roofing Contrac-jumped in this year and partici- tor Associations (NRCA) National pated, and it showed in the finalRoofing Week in the U.S., which results, says Bob Brunet, CRCAhas been running for several years ExecutiveDirector.Evenwithandservedastheinspirationbe-COVIDandallthechallengeshind the Canadian iteration. ourindustryfacedinthelastMuch like 2020s National Roof-yearandahalf,membersanding Week, this years campaign wel-non-members still found roofingcomed roofing professionals across projects and people to celebrate.the industry to share images, vid-It just goes to show that the in- eos and stories online across five dustryisgettingexcitedaboutthemed days: this yearly event, and people are taking notice.Signature Projects: Showcasing TheOntarioIndustrialRoof- signature industrial, commercial or ingContractorsAssociationindustrialroofingprojectsacross (OIRCA) and its members wereCanada, such as the Rogers Cen-amongthosewhohelpedthistre re-roofing initiative in Ontario, yearsNationalRoofingWeekwhichalsowontheCRCA2019 campaign rise above expectations. Roofing Project of the Year award.Please return undeliverable copies to: 940 The East Mall #301, Etobicoke, ONM9B 6J7 Continued on page 6'