b'BUILDERS LIFECELEBRATING THE BUILDERS LIFE NEW BCCA CAMPAIGN PROMOTES INDUSTRY WORK-LIFE BALANCEts a well-known secret thatBCCA received $21M from theinto construction and match them with I many of those beautiful boatsGovernment of Canadas Apprenticeshipemployers who are hiring. We need to in B.C.s marinas and yachtService, to be paid to employers whoget the attention of people who havent clubs are proudly owned by register their existing workers and newthought about the trades before.construction contractors. hires for a first-year apprenticeship in any of 39 Red Seal trades through BCCA will be running an extensive The lifestyle made possible by a careerthe BCCA.marketing campaign in mainstream in construction is just one of the manymedia using the Builders Life concept benefits of being an in-demand skilledPromoting current employees toto draw attention to the financialtradesperson, but its one we rarely apprenticeship is one way to access thesuccess and scheduling flexibility talk about. $40,000 available per employer, saysachievable through a professionalLisa Stevens, Chief Strategy Officer atconstruction career.Thats about to change with a newBCCA. Another way is to register new campaign from the BC Constructionhires. But finding new talent can beThe headline This Is What a Association (BCCA) called Builderstough, so a key part of the service wereTradesperson Looks Like sits Life, which hopes to attract new talentproviding is to mount a promotionalalongside images showing active to Red Seal apprenticeship.campaign to attract new job seekersBritish Columbians skiing, fishing, AVAILABLE NOW! FORTMODULAR.COM250-879-FORT (3678)MANUFACTURING + SALE + LEASE Site OfcesMODULAR + TRAILERS + CONTAINERS 32 SOUTHERN INTERIOR CONSTRUCTION ASSOCIATION'