b'INDUSTRY FOCUSFUTURE-PROOFING MOBILITYNow is the time to leverage new technologies and adaptable policiesBy Matthew BradfordG lobal mobility is anythingAdapting to all these disruptions requiresMobile technologies and smart online but predictable. Yet whileagility, constant curiosity, and a desire tosystems are also valuable for building live, faced with constant changenever stop learningattributes that shouldsupportive networks where assignees can and disruption, there isbe highly sought after and nourishedaccess the people, resources and services much employers and theirthroughout our industry, Cardini notes.they need on their terms. These networks relocation service providers can do tocan be crucial to keeping all parties informed safeguard their plans against inevitableThe need for agility is not lost on the reloca- and ready to react to both long- and short-shake-ups. tion community, and in response, many areterm changes that may impact mobility. leveraging technology to provide more flex-Like so many other industries, theible end-to-end mobility support. For some,Adds Rosing: We would do well to accel-global mobility market has beenandthat means using advanced data analyticserate our adoption of technology and will continue to beimpacted byto craft relocation packages that can adaptuse it both to make our operations more disruption and change for many yearsto an individual assignees evolving needs;efficient and effective, and to enable us to to come, says Joe Cardini, president offor others, it means implementing programscommunicate more meaningfully with our Bristol Global. Similarly, the speed atthat can better assess and predict market orclients. We need to disrupt to the point of which we can forecast and react to theregional conditions and keep all stakeholdersseamless communication and information multitude of forces that present a steadyengaged when it comes to immigration, taxexchange, with positive feedback cycles and flow of disruption and change can deter- laws and other compliance issues.meaningful, fact-based product development mine our ultimate success or failure. if we want to stay relevant in a high-demand Everyone frets about robots, artificial intelli- talent management environment.Those forces range from demographicgence or what have you, but we tend to think trends to geographic shifts, and theytechnology makes us more human, says Bob are changing the rules and expectationsRosing, president and CEO of Dwellworks.FLEXIBLE PROGRAMS around relocation. Moreover, new andToday, we can use data analytics, machineIn addition to adopting high-tech resources, evolving technologies are fast trans- learning, and automated systems to help usfuture-proofing mobility relies on programs forming the logistics around mobility infind patterns, see opportunities, fix errors andand policies that can roll with the punches. terms of how assignments are planned,waste, and connect with more people faster,According to Taryn Kramer, vice presi-executed, monitored and measured. more frequently and more meaningfully.dent, Global Consulting, Sirva Worldwide 22PERSPECTIVES Fall 2019'