b'SEMAINE NATIONALE DES COUVREURS 2022their respective communities via donations (money or materials), sponsorships or volunteering for charitable events. June 8: Employee appreciation Recognizing the people who help the industry thrive, either in the field or the office.June 9: Employee training Sharing the successful workforce talent training, mentorship and recognition strategies used by employers across Canada.June 10: Celebration dayA day for campaign participants to share how they made National RoofingManoirBavariaWeek special.Going viralThisyearscampaignwassuccessfulin reaching Canadians across the country. Atlastcount,theeventaccumulated 30,000 social media impressions, 3,300 likes,"andhundredsofshares. Notably,theinitiativeattractedmoreOld-World Charm, New-World Performancefollowers and comments than the 2021WITH :eventandwaspickedupbyahigherTMnumberofroofingindustryplayers outside of CRCAs network. This year, we noticed there were a lot5-COLOUR PALETTE220 KM/H CLASS 3 of postings from companies that weren\'tCURATED WITH CARE STANDARD WIND WARRANTY IMPACT RESISTANCE even members, Ferreira reports. Thats a good thing. Its really one of the main points.Wewantthewordtospread beyond our current membership and to get more people participating so that we have a better chance of giving the general public a glimpse of the roofing world. SINCE 1905Raising that awareness online servesbpcan.comseveralpurposes.Beyondengaging thenextgenerationoftalentontheir ownvirtualturf,sharingmultimedia AUTOMNE/HIVER 2022 COUVERTURES CANADA 15BP_CRCARoofingCanada_FallWinter2022_ad.indd 1 2022-08-22 4:55 PM'