b"SEMAINE NATIONALE DES COUVREURStime and getting some recognition, explains Ferreira.TheeventcontinuedwithThursdaysEmployeeTraining theme,whileFridaywasdedicatedtoshowinghowCRCA members were celebrating the campaign as well as the industry at large. Sharing the successRoofing Week was beneficial for all its participants. For CRCA members, it offered an easy and no-cost way to gain industry exposure while promoting the roofing industry among potential recruits.As everyone knows, there's a big shortage of skilled workers or people that want to get into the skilled trades, especially into roofing, says Ferreira. Thats why one of the main goals of Roofing Week is to bring awareness to the roofing industry and let the youth know that this isnt the old-school, down and dirty job it was once seen as. We wanted to show that roofing is part of the building sciences field and that its an exciting industry with many viable paths for making a good living. Lvnementsestpoursuiviaveclethmedejeudi, This message rang out loud and clear throughout the weekFormation des employs, tandis que vendredi tait consacr thanks to an uptick in overall participation this year. Nearly amontrercommentlesmembresdelACECclbraient third (30 per cent) of CRCA members took part in the eventla campagne. throughtheirsocialmediachannels,upfromthe20per cent who participated last year. Moreover, participation ratesPartager le succsincreasedamongallCRCAmembercategories,includingLa Semaine des couvreurs a t bnfique pour tous les parti-associate members, who contributed 55 per cent of the posts.cipants. Pour les membres de lACEC, ctait un moyen facile Collectively,Roofing Weekparticipantsgenerated38,286et gratuit dobtenir une visibilit tout en faisant la promotion de socialmediaimpressionsacrossTwitter,Facebookandlindustrie.LinkedIn. Our membership really jumped in this year and Comme chacun sait, il y a une grande pnurie de travail-participated,anditshowedinthefinalresults,saysBobleurs qualifis ou de personnes qui veulent entrer dans les Brunet,CRCAexecutivedirector.EvenwithCOVIDandmtiersspcialiss,particulirementdansledomainedes allthechallengesourindustryfacedinthelastyearandacouvertures,expliqueM.Ferreira.Cestpourquoilundes half, members and non-members still found roofing projectsprincipaux objectifs de la Semaine est dacqurir une image and people to celebrate. It just goes to show that the industryplus moderne de lindustrie. Nous avons voulu montrer que la isgettingexcitedaboutthisyearlyevent,andpeoplearetoiture fait partie du domaine des sciences du btiment et que taking notice.cest une industrie passionnante avec de nombreux moyens Ithelpedthattheeventthisyearreceivedattentioninviables de gagner sa vie. Ottawa.OnJune7,MPStevenMacKinnon,aLiberalMPCe message a t exprim haut et fort tout au long de la and Parliamentary Secretary to the Minister of Public Servicessemaine grceune hausse de la participation. Prs du tiers and Procurement, recognized Roofing Week in the House of(30 %) des membres de lACEC ont participlvnement Commons, telling his peers: Lets remind ourselves that the roofpar le biais de leurs mdias sociaux, en hausse par rapport aux AUTOMNE/HIVER 2021 COUVERTURES CANADA 23"